Make it
matter.
There’s never been a better time to explore innovative, impactful change. How do we develop meaningful conversations to transform our cultural moment?
We get clear on our vision. We use our voice.
We cultivate presence.
Hi, I’m Bryn McCoy
I’m a research psychologist, creative leadership coach, product designer, and business advisor to dozens of startups + 37 of the Fortune 500. More importantly, I’m also a mother and a wellness advocate. My holistic approach to creativity and leadership makes a difference.
Mineral was developed from my experience as a creative leader in digital product for over 20 years. You’re in good hands for guidance in your venture: My work on Oprah’s Lifeclass was awarded a Creative Arts Emmy. I also co-founded Citizen Made, which won the Chicago Digital Startup Initiative’s Startup of the Year, and I’ve been recognized as a Distinguished Woman in Science and featured as a new business leader by Forbes.
The world needs more innovative work and courageous leadership. Mineral’s principles and practices support us on our paths to become more integrated people + inspired leaders.
My leadership coaching and creative development processes put people first, starting with you,
so you can successfully navigate challenges and deliver on your mission.
Breakthrough in Between Program
Creative Leadership Coaching
Innovation Program Design
Notes from Experience
I worked with Bryn at the Oprah Winfrey Network to launch Brené Brown’s first online learning program. She brings an incredible drive to apply cutting-edge tech to solve problems. I’ve seen very few people that can seamlessly transition between design and engineering; Bryn went beyond that by combining her talents to help tell and teach important stories.
–Alex D.
Bryn has the ability to listen to what I’m imagining. Me, a non-designer. And from that, she’s able to pull out the details that create something beautiful.
–Stephanie K.
With Bryn’s background in technology, art and design I know that she will tackle problems differently than anyone else in my network. This always results in a fresh perspective. I seek her out for problems that do not have a standard path towards a solution.
–Madison M.
Noted
Many thanks to the friends and colleagues that have shared my work and given me more opportunities to connect.




Subscribe to The Archetype Journal
Our challenges to maintain a clear vision, confident voice, and creative approach to our work demand personal mastery. What does it take to make it all happen?
The Archetype Journal is a quarterly publication to explore a balance between being + doing that inspires
presence + productivity.